Bloomfield Brand Studio

Czech Republic / Company ID 14144514 +

Visual identities / Strategy & Brand Positioning / UI & Web Design / Copywriting & Naming / Motion design & Animation / Photography

Completed projects

Project	REMOSKA — visual identity
Client	REMOSKA s.r.o.
Year	2020
Description	In a word? Legend. A brand that even your grandmothers know, and they may still bake the famous rabbit or bublanina in it. One word for us? Responsibility. Huge. Because we're cutting into something that's worked so well for years and decades. However, as the world rapidly changes, so do the needs and demands of visual communication. Remoska has decided to go down the route of significantly expanding its portfolio — both in the electrical appliances section and in everyday tableware and accessories. Our task was therefore to prepare a new visual style to reflect these new circumstances and to create a solid framework that would link both offline and web and social media communication. In addition to the new logo, the completely redesigned visual builds on a bold blue colour, which we complemented with several secondary colours. Compositionally, we rely on the circular symbolism of "pots on the stove". We have also successfully activated the visual — the new materials mainly include packaging for the entire product portfolio, POS materials, advertising, campaigns, exhibition stands, event materials or cookbooks.