Markéta Steinert Studio

Czech Republic / Company ID 04873084 +

Markéta has more than 10 years of experience in branding. It places extreme emphasis on usability, simplicity and message. She graduated from the Studio of Graphic Design and Visual Communication at the UMPRUM in Prague under prof. Rostislav Vaněk. Already at school, she began to specialize in the creation of visual identities. Her realizations include the design of the visual identities of the Kladruby nad Labem National Stud, Czech Ski and Snowboard or Rock Empire. The identities of the cities of Chrudim and Svitavy, or the promotion of the last years of the Summer Film School Uherské Hradiště and Mladí ladí jazz/fest.

Completed projects

Project	National stud farm Kladruby nad Labem
Client	Národní hřebčín Kladruby nad Labem
Year	2019
Description	The Kladruby nad Labem National Stud is one of the oldest studs in the world, and is also home to the oldest original Czech horse breed - the Old Kladrub horse. The basis of the visual style is the logotype in the form of the stiletto letter K, which has been used for a long time to mark the horses of Starokladrub. The crown above the letter K is a reference to the royal origin of the stud. We took the symbol from heraldic traditions, for example on the edging of imperial flags, and adapted it to modern aesthetics. The new visual identity was one of the elements that contributed to the inclusion of the Kladruby nad Labem National Stud on the UNESCO World Cultural Heritage List.
Awards	UNESCO